Notes on design, AI, and shipping fast.
Straight answers to the questions clients actually ask: what a site should cost in South Florida, when AI is enough, and how to get found now that people ask ChatGPT first.
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AI & Web Design Latest
Shopify Canvas: Should You Build Your Store by Chatting With AI?
Shopify Canvas lets you design a store by chatting with Sidekick. What it does, who can use it, its launch limits, and when to hire a designer instead.
· 7 min read -
SEO & AI Search
How to Get Your Website Linked in Google AI Mode (Oct 2026 Update)
Google is adding more links to AI answers. The question is whether one of them is yours.
· 8 min read -
Lead Generation
61% of Florida Small Businesses Use AI. Here's Where It Actually Pays First.
Your next customer messaged three businesses. The first one to answer usually gets the job.
· 7 min read -
Case Study
One Site, Three Audiences: A Case Study on schuy.xyz
The hardest client I've ever had was me.
· 6 min read -
AI & Web Design
AI Website Builder vs. Hiring a Designer in 2026 (There's a Third Option)
The real question isn't AI or human. It's who's making the decisions the software can't make for you.
· 5 min read -
Pricing
What Does a Website Cost in Fort Lauderdale & Miami in 2026?
Nobody publishes prices. Here are mine, and everyone else's, with the reasons behind the ranges.
· 5 min read -
SEO & AI Search
Your Next Customer Is Asking ChatGPT, Not Google. Here's How to Get Named.
Ask ChatGPT who the best studio in your city is. If it isn't you, this is why.
· 5 min read -
Trends
Web Design in 2027: AI Made Everything Fast, So Originality Became the Moat
AI builds websites. Designers build brands. Those stopped being the same job.
· 5 min read -
Process
How I Design and Ship a Website in Days, Not Months
The old timeline wasn't craft. It was queueing.
· 5 min read
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